Accredited Buyer Representative (ABR) 2-day Designation Course
LIVE WEBINAR
8 CE, $94
February 4th - 5th
8:00 am - 5:00 pm each day
Register Now
The goal of the 2-day (February 4-5, 2021) ABR® Designation Course is to establish a foundation of training, skills, and resources to help real estate professionals succeed as a buyer’s representative.
Students learn to:
- Build a buyer- representation business
- Value the services you perform on behalf of buyer-clients
- Increase confidence to work toward a signed buyer representation agreement if written buyer representation agreements are customary in your market
- Gain methods, tools, and techniques to provide the support and services that buyers want
This course offers you 8 hours of CE Specialty Credit
Learning Objectives:
Introduction to Buyer Representation
- Analyze the agent-buyer relationship and learn what’s important to the buyer
- Articulate a value proposition as a buyer’s representative
Forming a Buyer Relationship
- Gain the confidence to present the case for buyer representation
- Connect different relationships (client or customer) and forms of representation to duties and services provided
Buyer Consultations
- Conduct an interview and consultation session that leads to a signed buyer representation agreement and wins buyers’ loyalty
- Help buyers evaluate if they are ready to purchase homes
- Help buyers establish their needs, wants, and price range
- Shape buyer expectations of the market
Putting Buyer Representation into Action
- Search for properties that meet the buyer’s needs and wants
- Follow federal, state, and local Fair Housing laws when selecting and showing properties
- Work with listing agents to arrange property showings
- Prepare a buyer for property showings
- Show properties
- Apply safety procedures when showing property
Offers, Counter Offers, and Negotiations
- Assess the strengths and weaknesses of offers and negotiation positions of the buyer and seller
- Help the buyer formulate an offer
- Use valuation tools—RPR, AVMs, CMAs—to help the buyer evaluate price/value
- Present your buyer-client’s offer to the seller
- Help the buyer formulate and implement a negotiation strategy
- Guide buyers through the offer and counter offer process
- Manage a multiple-offer situation
From Contract to Close
- Guide buyers through the required actions and processes between contract and closing
Please CLICK HERE for more information on obtaining the ABR Designation
Instructor: Mr. Brian Woods is a seasoned real estate broker, investor, property manager, community association manager, real estate instructor and speaker. Mr. Woods owns and operates multiple real estate brokerages, a community association management firm and a real estate school. In 2013, Mr. Woods was awarded the Mid-Size Broker of the Year Award from the Realtors Association of the Palm Beaches. He also owns two real estate investor associations in South Florida.